Big Brothers Big Sisters of Monmouth and Middlesex Counties

Big Brothers Big Sisters of Monmouth and Middlesex Counties (BBSMMC) was founded in 1976 by Monmouth County resident Curtis Colby. Acting as part of the national Big Brothers Big Sisters network, the BBSMMC provides 1-to-1 mentoring to at-risk youth ages 6-18 in the Central New Jersey area. These initiatives are facilitated through their Community Based, School Based, and Beyond School Walls programs to help provide children with tools they need to become confident and caring members of their community. Volunteers help children achieve greater confidence and better relationships, avoid risky behavior, and strive for educational success.

BBBS End of Year giving campaign
BBBS End of Year giving campaign

Project Details

Communicating the value of your nonprofit organization’s success is essential to securing donations and raising funds. The Direct Development team assisted Big Brothers Big Sisters of Monmouth and Middlesex Counties in creating a series of impactful social media graphics that highlighted the statistical benefits of their program. The project resulted in a series of visually striking and informative graphics that BBBSMMC could share through their social media accounts. This aided in raising awareness for their mission and highlighted the ways children and their mentors benefit from participating in the programs.

Client: Big Brothers Big Sisters of Monmouth & Middlesex Counties
Sector: Non-profit
Discipline: Social Media, Graphic Design
Contributing Staff: Lori Donnelly, Chelsea Pascoe